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Saturday: 16 July 2011:

Talk 1: `Reconstructing Heritage through Digital Art’

Chairperson: Mr. Hasnul J. Saidon, Director, Muzium & Galeri Tuanku Fauziah, Universiti Sains Malaysia.

Digital art is a new field in Malaysia. Yet, its impact to local social-cultural scenario cannot be denied as it allows the creation of `new culture’ based on historical narratives. Artists and designers are diving into this realm to bring past lore into the digital fore by interpreting heritage values for the technology-driven society.

This session will present all artists involved in the creative creation of DA+C. Every piece is commissioned by DA+C to suit the time, space, geography and history of the site. Each artist will explain what aspect of Penang culture; past or present; had inspired their works and its relationship with Suffolk House. They will also relate the various experiences Penang and messages embedded within them and how they hope audience will respond to them.

`Reconstructing Heritage through Digital Art’

2.00 pm- 2.15 pm        Introduction by Chairperson: Hasnul J. Saidon

2.15 pm – 3.15 pm      Session I: Kok Yoong + Kungyu Liew + Hoy Cheong

3.15 pm – 3.30 pm      Q & A session

3.30 pm – 3.45 pm      Break / Light refreshments

3.45 pm – 4.45 pm      Session II: re-cap.org + VGA.lv + Siew Wai

4.45 pm – 5 pm           Q & A session

5 pm Session ends.

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Sunday: 17 July 2011

Talk 2: `Expanding the experience of World Heritage Sites’

Chairperson: Elizabeth Cardosa, Executive Director, Heritage of Malaysia Trust.

World heritage sites are fast becoming favorite tourist destinations that offer unique experiences. No doubt, that tourist dollar will ensure the livelihood of those living within these sites, however the fragile social ecosystems that exist here, need to be respected and understood. The awareness of the WHS must prelude the actual site visit, giving tourists an opportunity to educate themselves about the local culture and even offering a chance to visit the site virtually. Tourists nowadays heavily rely on the internet to book their holidays; thus making the internet a powerful medium for WHS to expand the experience in order to reach a wider online audience.

Under these dynamics comes the collaboration of leading conservationist, Laurence Loh with DIGICAP, headed by Khairul Hazrin of Multimedia University. DIGICAP have recently produced 3D virtual rooms of Cheong Fatt Tze mansion and Suffolk House; both buildings were winners of UNECSO Asia-Pacific Heritage Awards. These rooms were produced by stitching a large composite of high dynamic range images. Laurence and DIGICAP are currently developing methods to allow these heritage buildings to `explored’ online.

`Expanding the experience of World Heritage Sites’

2.00 pm- 2.15 pm       Introduction by Chairperson: Elizabeth Cardosa.

2.15 pm – 2.45 pm      Laurence Loh

2.50 pm – 3.15 pm      Khairul Hazrin

3.15 pm – 3.30 pm      Q & A session

3. 30 pm                     Adjourn

3.30 pm – 4 pm           Light Refreshments

*Subject to change without prior notice. Kindly check DA+C festival management for updates.

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